Why the First 72 Hours after Logins are Provided Decide the Fate of a Vacation Ownership Membership

The First 72 Hours: A Practical Guide for Vacation Ownership In the vacation ownership industry, cancellations rarely happen because the product lacks value.They happen because value is not properly introduced, explained, or reinforced—early enough. Industry data consistently shows that 15% to 33% of cancellations occur within the first 72 hours after a member receives their […]