Vacation Ownership Advisor

How to Help Your Owners Unlock the Full Potential of Their Vacation Ownership

A digital image with bold white text reading "Vacation Ownership Value Optimization" above a close-up of a hand using a pen over a financial chart with a laptop in the background.

In the vacation ownership industry, member satisfaction doesn’t end at the point of sale—it’s only just beginning. The most successful clubs and resorts today understand that true value is delivered post-sale, by helping owners maximize their usage, understand their benefits, and experience the full potential of their ownership. At Vacation Ownership Advisor (VOA), we specialize […]

Why Do So Many Travel Clubs Keep Changing Their Names?

A white background featuring the word "Branding" in bold orange letters, with arrows pointing to key branding components: Identity, Logo, Design, Strategy, and Marketing.

In recent years, there’s been a noticeable trend in the travel club industry: new companies rapidly emerging—only to rebrand or change names just months later. Often, this happens after a wave of negative reviews, poor customer experiences, or unmet promises. From the outside, it might just seem like another business decision. But for members who […]

Beyond the Login: Why Every Travel Club Brand Needs a Professional Website

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In today’s competitive travel and timeshare landscape, having a simple landing page with a member login is no longer enough. For brands that are serious about retention, trust-building, and long-term growth, a professional, high-functioning website is an essential tool—not an optional upgrade. At Vacation Ownership Advisor (VOA), we work with dozens of developers, clubs, and […]

Maximizing the Value of Annual Maintenance Fees: Why 2.5x ROI Should Be Your Baseline

Crisp US $100 bill symbolizing financial value and return on investment

Maximizing the Value of Annual Maintenance Fees: Why 2.5x ROI Should Be Your Baseline In today’s vacation ownership landscape, understanding the true value behind annual maintenance fees is essential — not just for members, but for the resorts and developers supporting them. At VOA (Vacation Ownership Advisor), we believe that owners should never settle for […]